Figlio x Foguel /

Figlio doesn't sell gelato so much as it stages it. The brief was to build a temple to it — carved stone, gilded lettering, one vessel per flavour.

Each niche is a shrine: hand-turned urns set into raw quartzite, the flavour named in brass above the arch. The architecture does the merchandising, so nothing on the counter has to shout.

The facade repeats the same idea at scale — a lit coffered dome over the entrance, so the room reads as a single gesture from the street to the last niche.