Distrito Arcos FOOH /

Frame from the Distrito Arcos FOOH film

Mar' 22

Category

FOOH / CGI

Client

Distrito Arcos

Roll

05

A landmark reveal that had to feel impossible but plausible — the whole point of a fake-out-of-home film.

We matched the plate frame for frame, then let one impossible event happen in the middle of an otherwise ordinary afternoon.

Restraint is what sells it.

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Ventarron designs and crafts objects, images, and visual narratives. Working at the intersection of product design, visualization, and art direction, the studio brings ideas into tangible form with clarity, detail, and a grounded sense of material presence.